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Martin Lachmair

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Prof. Dr. Martin Lachmair

Diplom-Informatiker und Kognitionswissenschaftler

Fakultät für Wirtschaft

Tel. +49 7720 3906-530
Fax +49 7720 3906-519
martin.lachmair@dhbw.de

Gebäude D, Raum 339
Karlstraße 29
78054 Villingen-Schwenningen

Spektrum der Lehrveranstaltungen

Integrationsseminar "Data Science und User Experience"
Data Management
Datenbanken

Arbeitsgebiete

Virtuelle Lernumgebungen
Human-Computer-Interaction / User Experience
Prädiktive Analysen
Data Science
Digitalisierung

Ehrenamtliche Tätigkeiten, Mitgliedschaften

Mitglied der Gesellschaft für Kognitionswissenschaft e.V.

Forschung und Vorträge

Prof. Dr. Lachmair forscht und referiert zu den Einflüssen der neuesten Entwicklungen in der Digitalisierung und Informationstechnologie auf die menschliche Wahrnehmung und kognitive Leistungsfähigkeit. Gemäß dem Forschungsauftrag der „Dualen Hochschule“ sieht er sich an der Schnittstelle zwischen Informatik, Data Science und Kognitionswissenschaft mit einer wissenschaftlich fundierten und anwendungsbezogenen Sichtweise. Aktuell ist er interessiert, virtuelle und augmentierte Realität als Lehr- und Lernmedium hinsichtlich ihrer Einflüsse auf die User Experience und auf kognitive Leistungsmerkmale von Nutzern zu untersuchen. Eine Optimierung in der Anwendung soll zum Beispiel mittels Daten basierter, prädiktiver Methoden erreicht werden

Lebenslauf

2020	Professor an der DHBW Villingen-Schwenningen
2013 - 2019	Wissenschaftlicher Angestellter (Post-Doc) in der Medienentwicklung, Leibniz-Institut für Wissensmedien Tübingen
2009 - 2013	Promotion in Kognitionswissenschaft
2009	Diplom Informatik, Universität Tübingen
2003 - 2006	Programmierer/Analytiker, EMS-Chemie AG, Domat/Ems, Schweiz
1992	Abitur

Veröffentlichungen

Lachmair, M., Fischer, M. H., & Gerjets, P. Action-Control Mappings of Interfaces in Virtual Reality: A Study of Embodied Interaction. Frontiers in Virtual Reality, 165.
Torres, S. C., Fernández, S. R., Lachmair, M., & Gerjets, P. (2020). Coding valence in touchscreen interactions: hand dominance and lateral movement influence valence appraisals of emotional pictures. Psychological research, 84(1), 23-31.
Lachmair, M., Cress, U., Fissler, T., Kurek, S., Leininger, J., & Nuerk, H.-C. (2019). Music-space associations are grounded, embodied and situated: examination of cello experts and non-musicians in a standard tone discrimination task. Psychological research, 83(5), 894-906.
Barrocas, R., Ninaus, M., Tsarava, K., Gawrilow, C., Lachmair, M., Roesch, S., & Moeller, K. (2019). Digits grasp digits: numbers on your fingertips. EDULEARN19 Proceedings,
Cervera-Torres, S., Ruiz Fernández, S., Lachmair, M., Riekert, M., & Gerjets, P. (2019). Altering emotions near the hand: Approach–avoidance swipe interactions modulate the perceived valence of emotional pictures. Emotion.
Cervera-Torres, S., Ruiz Fernández, S., Lachmair, M., & Gerjets, P. (2018). Valence-space associations in touchscreen interactions: Valence match between emotional pictures and their vertical touch location leads to pictures' positive evaluation. PLoS One, 13(7), e0199972.
Gerjets, P., Lachmair, M., Butz, M. V., & Lohmann, J. (2018). Knowledge Spaces in VR: Intuitive Interfacing with a Multiperspective Hypermedia Environment. 2018 IEEE Conference on Virtual Reality and 3D User Interfaces (VR),
Fernandez, S. R., Lachmair, M., Lopez, J. J. R., Torres, S. C., & Gerjets, P. (2018). Moving non-affective pictures in the horizontal space on a touchscreen: Valence ratings depend on movement direction. Cognitive Processing,
Lachmair, M., Ruiz Fernandez, S., & Gerjets, P. (2018). Does grammatical number influence the semantic priming between number cues and words related to vertical space? An investigation using virtual reality. Frontiers in Psychology, 9, 573.
Torres, S. C., Fernandez, S. R., Lachmair, M., & Gerjets, P. (2018). Investigating recognition of emotional pictures with touchscreen interactions: A match between picture valence and its vertical touch location raises recognition confidence. Cognitive Processing,
Trafimow, D., Amrhein, V., Areshenkoff, C. N., Barrera-Causil, C. J., Beh, E. J., Bilgiç, Y. K., Bono, R., Bradley, M. T., Briggs, W. M., & Cepeda-Freyre, H. A. (2018). Manipulating the alpha level cannot cure significance testing. Frontiers in Psychology, 9, 699.
Lachmair, M., Dudschig, C., De La Vega, I., & Kaup, B. (2016). Constructing meaning for up and down situated sentences: Is a sentence more than the sum of its words? Language and Cognition, 8(4), 604-628.
Lachmair, M., Ruiz Fernandez, S., Bury, N.-A., Gerjets, P., Fischer, M. H., & Bock, O. L. (2016). How body orientation affects concepts of space, time and valence: functional relevance of integrating sensorimotor experiences during word processing. PLoS One, 11(11), e0165795.
Lachmair, M., Ruiz Fernández, S., & Gerjets, P. (2016). Priming effects between spatial meaning of verbs and numbers are modulated by time intervals: Early interference and late facilitation. Canadian Journal of Experimental Psychology/Revue canadienne de psychologie expérimentale, 70(4), 295.
Lachmair, M., Ruiz Fernández, S., Moeller, K., Nuerk, H.-C., & Kaup, B. (2018). Magnitude or Multitude–What Counts? Frontiers in Psychology, 9, 522.
Lachmair, M., Fernandez, S. R., & Gerjets, P. (2015). When words meet numbers: Spatially grounded associated response codes? Cognitive Processing,
Ruiz Fernandez, S., Lachmair, M., Jose Rahona, J., & Gerjets, P. (2015). Flex to the left, extend to the right: Disambiguating motor and spatial influences on valence judgements. Cognitive Processing,
Lachmair, M., Fernández, S. R., Nuerk, H.-C., & Kaup, B. (2014). The influence of grammatical number on a congurency-effect between numbers (high, low) and nouns with implicit directional cue (roof, root). Proceedings of the Annual Meeting of the Cognitive Science Society,
de la Vega, I., Dudschig, C., Lachmair, M., & Kaup, B. (2014). Being someone's right hand doesn't always feel right: bodily experiences affect metaphoric language processing. Language, Cognition and Neuroscience, 29(10), 1227-1232.
Lachmair, M., Dudschig, C., de la Vega, I., & Kaup, B. (2014). Relating numeric cognition and language processing: Do numbers and words share a common representational platform? Acta psychologica, 148, 107-114.
Lachmair, M., Dudschig, C., Ruiz Fernández, S., & Kaup, B. (2014). Numbers affect the processing of verbs denoting movements in vertical space. Cognitive Processing, 15(1), S115-S117.
Ruiz Fernández, S., Lachmair, M., & Rahona, J. (2014). Human mental representation of time in the vertical space. 6th International Congress of Medicine in Space and Extreme Environments (ICMS). Berlin,
Ruiz Fernandez, S., Rahona, J. J., Lachmair, M., & Gerjets, P. (2014). Love your neighbour as yourself: The influence of arm movements in prosocial behavior. Proceedings of the Annual Meeting of the Cognitive Science Society,
Fernandez, S. R., Jose Rahona, J., & Lachmair, M. (2014). Left to right or back to front? The spatial flexibility of time. Cognitive Processing,
Rolke, B., Fernández, S. R., Schmid, M., Walker, M., Lachmair, M., López, J. J. R., Hervás, G., & Vázquez, C. (2013). Priming the mental time-line: effects of modality and processing mode. Cognitive Processing, 14(3), 231-244.
Ruiz Fernández, S., Leonhard, T., Lachmair, M., & Rolf Ulrich, B. R. (2013). Processing order in dual-tasks when the duration of motor responses varies. Universitas Psychologica, 12(SPE5), 1439-1452.
de la Vega, I., Dudschig, C., De Filippis, M., Lachmair, M., & Kaup, B. (2013). Keep your hands crossed: The valence-by-left/right interaction is related to hand, not side, in an incongruent hand–response key assignment. Acta psychologica, 142(2), 273-277.
Dudschig, C., Souman, J., Lachmair, M., de la Vega, I., & Kaup, B. (2013). Reading “sun” and looking up: The influence of language on saccadic eye movements in the vertical dimension. PLoS One, 8(2), e56872.
Fernández, S. R., Leonhard, T., Lachmair, M., Rolke, B., & Ulrich, R. (2013). Orden de ejecucion de dos tareas cuando la duracion de las respuestas motoras varian. Universitas Psychologica, 12(5), 1439-1453.
Lachmair, M., Dudschig, C., & Kaup, B. (2012). Constructing Meaning in Up or Down Situated Sentences: Is. Proceedings of KogWis 2012. 11th Biannual Conference of the German Cognitive Science Society,
de la Vega, I., De Filippis, M., Dudschig, C., Lachmair, M., & Kaup, B. (2012). An Awesome Party or a Horrible Tragedy: Approach and Avoidance Mechanisms can Tell Us More about Meaning-Composition Processes. Proceedings of KogWis 2012, 124.
de la Vega, I., De Filippis, M., Lachmair, M., Dudschig, C., & Kaup, B. (2012). Emotional valence and physical space: limits of interaction. Journal of Experimental Psychology: Human Perception and Performance, 38(2), 375.
Dudschig, C., Lachmair, M., de la Vega, I., De Filippis, M., & Kaup, B. (2012). Do task-irrelevant direction-associated motion verbs affect action planning? Evidence from a Stroop paradigm. Memory & cognition, 40(7), 1081-1094.
Dudschig, C., Lachmair, M., de la Vega, I., De Filippis, M., & Kaup, B. (2012). From top to bottom: spatial shifts of attention caused by linguistic stimuli. Cognitive Processing, 13(1), 151-154.
Kaup, B., De Filippis, M., Lachmair, M., de la Vega, I., & Dudschig, C. (2012). When up-words meet down-sentences: evidence for word-or sentence-based compatibility effects? Cognitive Processing, 13(1), 203-207.
Lachmair, M., Dudschig, C., De Filippis, M., de la Vega, I., & Kaup, B. (2011). Root versus roof: automatic activation of location information during word processing. Psychonomic bulletin & review, 18(6), 1180-1188.

Martin Lachmair

Prof. Dr. Martin Lachmair

Diplom-Informatiker und Kognitionswissenschaftler Fakultät für Wirtschaft

Diplom-Informatiker und Kognitionswissenschaftler

Fakultät für Wirtschaft